We set bold aspirations focused on growth, forward momentum, and action, and we work hard to achieve them. We strive to continuously develop our knowledge and expertise, and we are generous to share it. We engage in regular evaluations and reflections. We take some risks – not foolish ones, but ones that stretch us and inspire innovation. We are not afraid to be the first to forge new paths. We learn from our failures and refuse to be paralyzed by uncertainty. We are role models and remain resilient through hard times.
To orchestrate an aligned and sustainable, premier sport delivery system to effectively spread the joy and benefits of pickleball.
Pickleball will be valued as an essential element in thriving and healthy communities.
© Pickleball Alberta 2022